Prepared in a participatory manner, the document presents proposals that focus on generating economic results for the municipality.
The Barra Longa Exhibition Park has just received a Business Plan. Prepared by the Renova Foundation, together with residents and the City Hall, the document brings together proposals for management models focused on improving the functioning of the site and generating socioeconomic results for the municipality.
Among the definitions are the creation of a purpose for the park, namely:
Mission: Contribute to the socioeconomic development of Barra Longa;
Vision: To be a reference in the state of Minas Gerais;
Values:
- Seek sustainability through partnerships;
- Value people, with respect and social responsibility;
- Generate business opportunities and jobs in the municipality, in an ethical and professional manner.
The construction of the Business Plan took about three months – between December 2022 and March 2023 – and had the participation of the community, represented by rural producers, merchants and embroiderers. Once the document is completed, the City Hall of Barra Longa takes over the management and planning of future activities at the Exhibition Park.
Background
The space was delivered to the municipality of Barra Longa in November 2022. The project aimed to create an environment that met the needs of the community, both for recreation, events and sports. The site has a total area of about 20,000 m², equivalent to a little more than two football fields, with around 3,988 m² of built area.